Listeners readily form an impression of the personality of a speaker, and this is not easily changed! This phenomenon has been dubbed the ‘Jerry Maguire effect’ from the infamous line in the film Jerry Maguire. It is based on research which has shown that listeners make millisecond decisions about a person’s personality, and whether or not they trust someone, based on the sound of their voice.
Researchers McAleer et al (2014), in the University of Glasgow conducted a study in which listeners rated 64 different audio clips of speakers saying the word ‘hello’ across a range of personality traits. These included trustworthiness, aggressiveness, confidence, dominance and warmth.
They found that judgements were consistent across listeners. In particular, they found that men who said hello with a higher pitched voice were deemed to be more trustworthy, but that for women it was based on a greater rise in pitch between the first and second vowel of ‘he-llo’.
So, what does this mean? Well while first impressions are influenced by a range of factors, such as appearance, facial expression, and body language, it is clear that the sound of your voice is crucial.
So, if your voice is not transmitting your authentic, vibrant personality, then you need to do something about it….but don’t worry I can help!Find out more